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Michelle Golden River

Practical advice & creative ideas for professionals who price their work in advance.

What’s a Good Proposal Win Rate?

What’s a Good Proposal Win Rate?

There are far too many variables for firm-to-firm comparisons to be meaningful. Even within the same firm, many factors affect success. To ...
What are “Advanced Pricing Methods”?

What are “Advanced Pricing Methods”?

Advanced Pricing Methods℠ (APM) is a term I coined to encompass techniques that I teach professionals to use to price knowledge work before the ...
Compare CPA Pricing Approaches

Compare CPA Pricing Approaches

What is a "value price"? Is it the same as a "worth-based price"? Can either of those be a "subscription price"? And what does Advanced Pricing ...
Grimbleby Coleman’s Jane Johnson, Recognized by CPAFMA

Grimbleby Coleman’s Jane Johnson, Recognized by CPAFMA

Firm operations rockstar Jane Johnson was honored by CPA Firm Management Association as their 2021 Firm Manager of the Year. Jane is the COO of ...
CPA Firm Business Model “Tension”

CPA Firm Business Model “Tension”

Several years ago, it hit me that the root cause of much tension among firm's leaders is the fact that, in our profession, we're trying to ...
Should We Grow That Niche?

Should We Grow That Niche?

Are you trying to grow too many vertical niches* at once? As CPA firms make the wise move from "generalist" practices to "specialists," many ...
Some Thoughts on Pricing in the Pandemic

Some Thoughts on Pricing in the Pandemic

I keep reading how buyers across all sectors are "demanding discounts" and it's easy to see how this creates strain and pressure for us to do ...
Update on the Accounting Profession’s Evolving Business Model

Update on the Accounting Profession’s Evolving Business Model

We're seeing some really big strides in the business (and revenue) model shifts in the accounting profession. At this writing, FIVE of the US ...
Unlearning and Relearning is Hard but Worth it

Unlearning and Relearning is Hard but Worth it

Embarking on a business model change? If you're looking for alternatives to billing by the hour, you're looking at more than a revenue model ...
Retraining Clients When You’ve Taught Them to Abuse You

Retraining Clients When You’ve Taught Them to Abuse You

When clients haven't done their part to be ready, many CPAs feel compelled to pitch in and "help" the client anyway. But in doing so without a ...
Reasons for Changing Pricing Models Shifting from Years Past

Reasons for Changing Pricing Models Shifting from Years Past

My friend Gale Crosley kindly featured my article, "Are You Ready to Change Your Pricing Model Yet?" in her Business Discipline of Practice ...
Accounting Today’s Podcast Featuring Michelle Golden on Pricing

Accounting Today’s Podcast Featuring Michelle Golden on Pricing

This week's Accounting Today podcast features a 19-minute interview of Michelle Golden by awesome editor-in-chief, Dan Hood. In the podcast, ...

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What’s a Good Proposal Win Rate?

What’s a Good Proposal Win Rate?

There are far too many variables for firm-to-firm comparisons to be meaningful. Even within the same firm, many factors affect success. To ...
What are “Advanced Pricing Methods”?

What are “Advanced Pricing Methods”?

Advanced Pricing Methods℠ (APM) is a term I coined to encompass techniques that I teach professionals to use to price knowledge work before the ...
Compare CPA Pricing Approaches

Compare CPA Pricing Approaches

What is a "value price"? Is it the same as a "worth-based price"? Can either of those be a "subscription price"? And what does Advanced Pricing ...
Grimbleby Coleman’s Jane Johnson, Recognized by CPAFMA

Grimbleby Coleman’s Jane Johnson, Recognized by CPAFMA

Firm operations rockstar Jane Johnson was honored by CPA Firm Management Association as their 2021 Firm Manager of the Year. Jane is the COO of ...
CPA Firm Business Model “Tension”

CPA Firm Business Model “Tension”

Several years ago, it hit me that the root cause of much tension among firm's leaders is the fact that, in our profession, we're trying to ...
Should We Grow That Niche?

Should We Grow That Niche?

Are you trying to grow too many vertical niches* at once? As CPA firms make the wise move from "generalist" practices to "specialists," many ...
Some Thoughts on Pricing in the Pandemic

Some Thoughts on Pricing in the Pandemic

I keep reading how buyers across all sectors are "demanding discounts" and it's easy to see how this creates strain and pressure for us to do ...
Update on the Accounting Profession’s Evolving Business Model

Update on the Accounting Profession’s Evolving Business Model

We're seeing some really big strides in the business (and revenue) model shifts in the accounting profession. At this writing, FIVE of the US ...
Unlearning and Relearning is Hard but Worth it

Unlearning and Relearning is Hard but Worth it

Embarking on a business model change? If you're looking for alternatives to billing by the hour, you're looking at more than a revenue model ...
Retraining Clients When You’ve Taught Them to Abuse You

Retraining Clients When You’ve Taught Them to Abuse You

When clients haven't done their part to be ready, many CPAs feel compelled to pitch in and "help" the client anyway. But in doing so without a ...
Reasons for Changing Pricing Models Shifting from Years Past

Reasons for Changing Pricing Models Shifting from Years Past

My friend Gale Crosley kindly featured my article, "Are You Ready to Change Your Pricing Model Yet?" in her Business Discipline of Practice ...
Accounting Today’s Podcast Featuring Michelle Golden on Pricing

Accounting Today’s Podcast Featuring Michelle Golden on Pricing

This week's Accounting Today podcast features a 19-minute interview of Michelle Golden by awesome editor-in-chief, Dan Hood. In the podcast, ...

Subscribe

Subscribe to the "Fore What Its Worth" Blog: FWIW
    Get new FWIW blog posts to your inbox.
  • This field is for validation purposes and should be left unchanged.