This week’s Accounting Today podcast is a 19-minute interview of yours truly by editor-in-chief, Dan Hood.

We cover:

  • the 4 elements of Advanced Pricing (also reference this blog post: What Exactly Are Advanced Pricing Methods)
  • how you benefit from giving multiple price options
  • the difference between billing and pricing
  • why the word “value” has baggage
  • some problems with traditional pricing methods
  • why it feels so bad to “bill and duck” & how to stop
  • some ways to get started pricing in advance
  • what 3 skills to build to be ready to use these methods
  • what I’ve learned working “inside” at KCoe Isom and with other large firms about institutionalizing pricing in advance
  • what led me to start Fore LLC

Check out Accounting Today’sA primer on the new pricing” podcast.